Happy Mother's Day! Enjoy our BOGO promo when you enter the code 'MOM2023' at the checkout! Promo valid until May 21.


Create with VitaClassic

A better-tasting, better-for-you, lower-calorie, natural sweetener that also provides a good source of prebiotics for improved digestive health.

Made by nature, nurtured by science.

From the vast prairie fields to our delicate manufacturing process, VitaFiber® IMO is the result when nature meets science. Proudly made in Canada, it’s derived from vegetable starch through a patented process to create a better-tasting, better-for-you, natural sweetener.

Featured in

Cravings made healthy

VitaFiber® products have less calories than sugar or honey and are a source of dietary fiber and prebiotics. We are free of gluten, common allergens (eggs, milk, mustard, peanuts, crustaceans and molluscs, fish, sesame seeds, soy, sulphites, tree nuts, wheat and triticale), and artificial flavours and preservatives

A clean label you can trust

Sourced and produced responsibly, VitaFiber® comes in powder and syrup form you can easily integrate in your recipes.

Turmeric is amazingly packed with antioxidants and anti-inflammatory properties!
A refreshing and delicious cold smoothie to be enjoyed in the summer heat!
Infused with Caribbean spices for a complete warm and comforting breakfast!